Why Duke BCG? The Story Behind the Name, and the Great Dane Who Inspired It All

At Duke BCG, we help business leaders find calm in the chaos, but that mission didn’t start in a

boardroom.

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It started with a bright white, 120-pound Great Dane named Duke.

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This isn’t just a fractional firm. It’s a legacy.

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Meet Duke: The Dog Who Grounded Us

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Duke was more than a pet. He was a trained service dog who supported my husband, a United

States Marine Corps veteran, through the challenges of life after the military. He was with us

through our college years in College Station at Texas A&M, our first home in Springtown, Texas,

our marriage, and countless transitions.

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He didn’t bark. He didn’t demand attention.

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He just showed up : calm, steady, and present.

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Always the center of the room, without ever trying to be.

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People would stare in disbelief at his size, but the moment they met him, they were friends.

Every single time. His presence had that effect.

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When we lost him in 2020, we were also standing at a crossroads. My husband was considering

a career move that would shift our family to another part of Texas. Everything felt uncertain…

until I realized that Duke’s influence wasn’t gone.

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I was starting my work with businesses as a Fractional, and I often found myself feeling like the

Duke in this situation - the steady presence that brought teams together, the steady presence

that brought calm to visionaries and owners, the steady presence that created calm in the

chaos.

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His legacy could live on.

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Why Name a Consulting Firm After a Dog?

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Because Duke represented everything this company stands for:

● Calm in the middle of complexity

‍● Steady leadership in moments of anxiety

● The ability to bring people together, no matter their initial hesitation

● A grounded presence when life, or business, feels unstable

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At Duke BCG, we work with visionaries who feel overwhelmed. CEOs and founders trying to

scale fast. Leadership teams struggling to align. And behind that urgency, there's often a layer

of anxiety , isolation , or just plain burnout .

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We don’t just drop in with business buzzwords and spreadsheets. We offer real-world

operational support through fractional COOs, Integrators, and leadership coaching, but

more than that, we bring calm, clarity, and confidence.

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Just like Duke did.

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How Duke’s Legacy Shapes Our Approach

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The same way Duke supported our family, we support yours: the professional one you’ve built

with your team.

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✅ When companies are growing too fast to keep up with their own systems...

✅ When founders are stuck working in the business instead of on it...

✅ When leadership teams are spinning in circles...

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We don’t react. We ground. We assess.

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And we guide you, step by step, toward clarity and momentum.

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Our clients often tell us:

“It feels like we finally have someone who isn’t adding stress, but solving it."

That’s Duke. That’s Duke BCG.

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Honoring a Legacy Through Leadership

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Every time someone sees our name, we hope they pause and wonder where it came from.

Now you know. It’s not just a brand. It’s a tribute to a dog who led without ever needing a title.

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🐾 Duke reminded us: Calm is contagious. Leadership doesn’t have to be loud. And

every storm can be navigated… one step at a time.

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